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The numbers do not lie, males need their SKIMS, and it was confirmed on launch day … raking in hundreds of thousands of {dollars} per minute for Kim Kardashian‘s newest enterprise.
The SKIMS MENS line — that includes underwear and fundamentals — dropped Thursday with a flurry of assist. Sources with direct information inform us it was the largest day of gross sales for SKIMS because the day the model launched.
What’s extra, we’re informed the MENS drop broke SKIMS web site site visitors information, pulling in 25,000 orders inside the first 5 minutes of open, translating to hundreds of thousands of {dollars} in gross sales in minutes.
The launch numbers are insane … however bear in mind, the marketing campaign to announce the road additionally acquired a TON of consideration because of steamy and shirtless pics from Nick Bosa, Neymar and Shai Gilgeous-Alexander.
As we reported … Nick Bosa started to trend on Twitter instantly after the images dropped — hitting #16 general — and SKIMS additionally trended on the #9 spot.
SKIMS
Kim’s acquired the golden contact.
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