Sean Michael Gross promoted to Vice President, Warner Classics UK & North America

Warner Music Group has promoted Sean Michael Gross to the brand new function of Vice President, Warner Classics UK & North America.

Gross has headed up Warner Classics within the UK since becoming a member of the corporate in 2021.

In his new expanded function, he’ll break up his time between London and the US, and proceed to report back to Alain Lanceron, President, Warner Classics and Erato.

Warner says that Gross has been “a driving pressure for innovation inside the music and performing arts house for greater than 20 years”.

He has served on the senior management groups of classical music businesses in London and New York, spearheading digital improvement and organisational transformations.

Initially from California, Gross has run Warner Classics within the UK for 2 years.

Throughout that point, Warner says that “he has grown the label’s market share, established boundary-pushing rising acts reminiscent of Abel Selaocoe, Fatma Stated and RIOPY, and efficiently led a marketing campaign to reform the Official Classical Charts to make them extra inclusive”.

Gross started his music profession working as a jazz saxophonist and later gained skilled expertise at world artist administration company IMG Artists; arts PR agency 21C Media Group; and music administration firm Askonas Holt, earlier than becoming a member of Warner Music.

Since 2022, he has served on the Board of Governors of London’s Guildhall College of Music & Drama.

“I’ve been honored to function the steward of our unbelievable artists and catalog within the UK these previous two years, and am excited to now add North America to my remit.”

Sean Michael Gross 

Sean Michael Gross stated: “I’ve been honored to function the steward of our unbelievable artists and catalog within the UK these previous two years, and am excited to now add North America to my remit.

“In my opinion, there has by no means been a extra thrilling time for classical music, with the breadth of recent artists and repertoire which are increasing our definition of the style, and greater than a century of recorded music accessible at each curious listener’s fingertips.”

“Sean has been an amazing asset to our world Classics crew within the final couple of years.”

Alain Lanceron

Alain Lanceron added: “Sean has been an amazing asset to our world Classics crew within the final couple of years.

“He’s at all times on the forefront of change within the classical music sector, taking an progressive strategy that embraces the longer term. I do know that he’ll do a unbelievable job main our North American operations.”Music Enterprise Worldwide