Taylor Lorenz Says Pres. Biden’s Memes, Social Media Won’t Win Young Voters

President Biden‘s lighting up the Web together with his fiery birthday cake poking enjoyable at his age — however that will not get him over the electoral hump with the younger’ns … so says a seasoned journo.

Know-how reporter Taylor Lorenz — who covers all issues digital for the Washington Put up — weighed in on Joe getting slightly cheeky this week to celebrate his 81st birthday … with a jokey put up that ended up fueling infinite memes on-line.

All people, it appears, made cracks … some have been light-hearted, others have been slightly extra severe — however in keeping with Taylor, none of it actually helps the Prez in the long term for 2024.

As she put it on Tuesday’s “TMZ Dwell,” Biden and his employees are lacking the mark on the best way to join with Gen Z — mistakenly considering that viral content material and memes alone might be sufficient to get a full base of potential voters to tug the lever for him come subsequent November.

Lorenz says that is not gonna do it, sadly — and that Joe wants to attach with younger folks on a extra elementary, severe degree … by means of coverage that helps their lives.

There are a selection of points she thinks JB’s out of contact with in the case of this particular demographic — all the things from the economic system to housing and healthcare … and even the warfare between Israel and Hamas. On that subject, too, she says Joe’s not reflecting their view.

After all, there are additionally the Biden stumbles and fumbles that occur all too usually — together with just lately mixing up Britney Spears and Taylor Swift — that Lorenz says aren’t serving him properly.

Backside line … TL thinks Joe’s gotta sharpen up and have interaction 20-somethings with substance, if he desires to depend on their help on the polls … ‘trigger proper now, the gimmicks aren’t slicing it.