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The EDPB instructs the Irish DPC to ban Meta's use of personal data for behavioral ads on the legal base of contract and legitimate interest in the EU and EEA (Joe Duball/International Association …)

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Joe Duball / Worldwide Affiliation of Privateness Professionals:

The EDPB instructs the Irish DPC to ban Meta’s use of non-public information for behavioral adverts on the authorized base of contract and legit curiosity within the EU and EEA  —  An unprecedented shakeup within the promoting expertise area has arrived in Europe.  Modifications are coming to adtech’s strategy …



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